SEO
Your competitor will get seen, but you will be unmissable with effective SEO services.
Don't just rank. Be top of search, top of mind, and on top of the competitor with search engine optimization services from Axe Digital.
Our Approach to SEO
I
Insight Driven
We get to know your business and search landscape to create an SEO strategy tailored specifically for your business.
C
Core Principles
We make sure your website is foundationally sound with a bespoke technical SEO audit.
H
High impact
We optimize your website to align with your business goals and maximise search opportunities. Our team carefully assess and prioritise actions to ensure the most effective use of resources.
Our SEO Services
We sing a different tune
A holistic outlook
We believe that technical aspects, user experience, content, and the security of your website all need to be taken care of as a whole in order to leverage the fruits of SEO.
Optimization at the core
In the dynamic world of digital marketing, customer intent is constantly changing. To stay on the top of game, optimization is critical be it content, link building, or keywords.
We know what not to do
We value your investment in SEO and thus work closely with you to ensure that the spending pattern is aligned with your goals. More often than not, brands & agencies end up spending more in the wrong places.
Frequently Asked Question
Product making for friendly users
An SEO audit is a crucial step in the Axe Digital methodology. Our team will conduct a comprehensive review of your SEO setup both on and off-site to develop a deep understanding of your current strategy. Specific elements of evaluation include current metadata, backlinks, content, technical setup and keywords. We will then use these findings to develop a robust strategic plan that will help increase your ranking on search engines and start driving more traffic directly to your website.
Unfortunately, SEO does not usually show an immediate impact. It takes time for search engines to update your site’s reputation and begin ranking it higher. Typically, you should begin to see results about 3 to 6 months after updates are made. However, the most impactful results won’t likely to seen until about 12 months after changes are made. That seems like a long time, but throughout that time period, you will notice increasingly positive changes in your metrics.
Simply put, SEO keywords are words or phrases that describe the content of your site and what it is about. Search engines, like Google, then use that information to determine if the content is relevant to a particular search query and how the page should rank in those searches. In essence, keywords are what give a web page its search ranking. As a result, they are what help people find your website.
A backlink is also known as an inbound or incoming link and is created when another external website links to your site. Such links are particularly valuable for SEO because it help to build a positive reputation for your website and its content. This is because the backlink acts as a signal to search engines that others find the content of your website to be valuable and credible. When many different sites link back to the same webpage or website, it allows search engines to infer that the content is worth linking to, and therefore also worth ranking higher on a search engine page.
At Axe Digital, our strategies are customized based on the individual business and its unique needs and goals. So we can’t give you a specific number without first reviewing your site’s current SEO. Use one of the forms below to request a FREE SEO audit and we will review your current set-up. From there, we can provide an estimated cost and plan for any changes that need to be made.
If you have a brick-and-mortar store or products and services that are location-based local SEO could be a game changer for your business. These strategies are adapted from broader SEO best practices and implemented with a specific locality in mind. Local SEO strategies include everything from claiming your business listing and ensuring its location appears in local searches on Google to managing online ratings, reviews and local-centric social media management. These activities help to increase the visibility of your business in the local community.
Yes, though it is an investment of both time and money, SEO is something you should implement sooner rather than later. Think of it as building an asset for your company and brand. You may not see immediate payouts as a result, but over time you will be glad you invested in the future growth of your business.